The majority of feedback I receive on this site is in relation to what is or isn’t cruelty-free. I do my best to report on what I know is cruelty-free, and if you think I may be wrong, or misinformed, please let me know! The last thing I want to do is to be promoting a product from a company I think is fantastic, when they actually stink major trucker balls.
There are two variations of cruelty-free that I have noticed. First of all, there is the concept that a product can be considered cruelty-free or animal-friendly if that sole product or that entire product line is not tested, yet the parent company does test (or at least doesn’t claim they don’t test) on their other lines. We see this with L’Oreal’s EverSleek / EverCreme / EverStrong lines, who claim their products to be “100% Vegan – Formula not tested on animals. Contains no animal byproducts.” – as it states on these product lines. But within the animal welfare community, L’Oreal is in no way considered a crusader for ending animal testing on cosmetics.
Secondly, there are companies whose products are 100% cruelty-free; none of their products contain animal ingredients, nor do their ingredients come from tested sources, and the final product is also not tested on animals.
Of course we also have standards set by organizations like Leaping Bunny, or PETA. Companies can apply to be certified by these animal welfare organizations, and it often involves a signed commitment to being cruelty-free (according to the standard set by the particular organization), and even detailed disclosure of testing practices. These organizations serve as a helpful shopping guide, though they are not the be-all-end-all of cruelty-free possibilities.
What is your standard of cruelty-free?
I’d love to hear from you on this issue. Will you support companies like L’Oreal who have product lines that are not tested on animals, but who do not, in any way, ensure their other products are cruelty-free? Or will you only purchase from companies who are 100% cruelty-free in their practices and ingredient sources? Does a company have to have a PETA, LB, or similar certification in order for you to purchase it?
Let’s get the conversation going, everyone! Like this post and comment below if you want to discuss!